Author: Sven Nicholson

What is IIFYM?

What is IIFYM?

IIFYM is becoming a very famous abbreviation, but what does it mean and why is it so popular? Read all about this specific way of eating in today’s blog! IIFYM in nutshell IIFYM stands for ‘If It Fits Your Macros’ and simply said it’s a principle in which you do […]

5 Meal timing myths

5 Meal timing myths

I often hear and see people ‘running’ to their protein shake the moment they finish their workout. ‘I need to get immediately protein inside me before the anabolic window closes!’ is what they often say. And others try to eat every 3 hours to ‘keep the metabolism working’. But is […]

Raw honey

Raw honey

Honey, the stuff that bees make in their hives, is harvested, then processed for sale and ends up in your tea. Did you know that it is actually healthier eaten raw? Fresh from the hive? Let me convince you to try raw honey instead of regular honey. What is honey? […]